Founded in 1975, Amancio Ortega and Rosalia Mera created this international Spanish clothing and accessories company that would soon sweep the world. Zara is owned by the largest apparel retailer, Inditex. It is said that Zara has a zero advertising policy, focusing on store openings verses advertising. Daniel Piette, fashion director of Louis Vuitton, has said that Zara is “possibly the most innovative and devastating retailer in the world.” The first store was opened in Spain and held copies of high-end clothing fashions. By 1990, Zara stores were in the United States and France, adding Mexico, Belgium, and Sweden throughout the 90s. Now Zara stores are in over 88 countries and over 2000 stores. Zara clothing includes mens, womens, shoes, accessories, and a children’s line. The first online boutique launched in 2010 in the UK, Italy, Germany, Spain, Portugal, and France. Towards the end of that year, Zara Online included Ireland, Belgium, the Netherlands, and Austria. Then by the next year, the United States and South Korea were included. Zara now only makes fully toxic-free products after a controversy in 2011. A number of celebrities are known to wear Zara, including Dutchess Kate Middleton, Kim Kardashian, Eva Longoria, and Casper Smart.
Zara has launched the Autumn/Winter 2014 fashion lookbook. For women, clothes include outerwear, dresses, shirts, trousers, jeans, skirts, knitwear, t-shirts, shoes, handbags, accessories, and a nude collection. Men clothing offered are jackets, blazers, suits, trousers, jeans, shirts, t-shirts, sweatshirts, knitwear, shoes, and accessories. The collection also has lines for girls, boys, and babies. The collection is spectacular, especially for men. The calm colors and distinctly chic/classy styles can be worn fashionably by anyone.
Credit: Zara Collection AW14